Course curriculum

  • 1

    What's an Unplugged Session?

  • 2

    Sales Playbooks Course

    • 0 - Intro

    • 1. Your Blueprint

    • 2. Gather Your Information

    • 3. Conducting Interviews

    • 4. Developing Discovery Questions

    • 5. Evaluating Your Personas

    • 6. Mapping Your Sales Process

    • 7. Segmenting Your Market

    • 9. Handling Objections and Managing Resistance

    • 8. Telling Your Most Relevant Customer Stories

    • 10. Capturing and Distributing Competitive Intel

    • 11. Expertly Presenting Your Product

    • 12. Strategically Structuring Sales Meetings for Deal Velocity

    • 13 - Strategically Structuring Demo/Presentation Meetings

    • 14. Creating Continuity & Urgency Between Meetings

    • 15 . Mapping Your Reverse Timeline to Close

    • 16. Advance Planning: The Negotiation Balance Sheet

    • 17. Managing Your Sales Content & Selling Resources

    • 18. Your Outbound Prospecting Strategy & Plays

    • 19. Your Inbound Prospecting Strategy & Plays

    • 20. Choreographing Your SDR to AE Handoff

    • 21. Your Customer Success Plays

    • 22. Ensuring Your Team is Speaking the Same Language

    • 23. Congratulations!